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Strategic Marketing Manager

Date: Nov 11, 2022

Location: Columbia, MD, US, 21044

Company: W. R. Grace & Co.

Requisition ID: 21162 

Built on talent, technology, and trust, Grace is a leading global supplier of catalysts and engineered materials. The company’s two industry-leading business segments—Catalysts Technologies and Materials Technologies—provide innovative products, technologies, and services that enhance the products and processes of our customers around the world. Grace employs approximately 4,300 people in over 30 countries.

Job Description

 

The Strategic Global Marketing Manager is responsible for growth initiatives in the nutraceutical and agricultural segments. The position is responsible for market assessment, product and service positioning, developing brand strategy, pricing strategy, and commercialization of a portfolio of products to drive sales growth and profitability. This role will conduct market analyses, competitive assessments and collect the voice of the customer in order to drive innovation within our PRISM new product development program and to optimize our Nutraceutical and Agriculture portfolios. In addition, the Marketing Manager will lead the implementation of global strategic plans and work collaboratively to support regionalization and execution.  This role will work across a global cross-functional team and in close partnership with Regional Sales, Regional Marketing and Marketing Communications.

 

Responsibilities


•    Lead the development and execution of marketing strategy to drive sales growth and profitability. Maximize opportunities in key market segments.
•    Conduct market analyses, understanding the market size, environment, needs, trends, and opportunities.
•    Develop value propositions that align with the strategy for target segments and accounts. Drive implementation.
•    Serve as the global lead for activities at the customer level by triangulating information from global opportunities to help realize and maximize synergies.
•    Coordinate discrete projects globally into driving value for Grace across multiple sub-segments.
•    Develop detailed project plans and lead cross-functional teams to meet critical deadlines, deliverables, and budgets.

 

Additional Information:        
•    Travel required about 25% 
•    Location:  Columbia, MD USA

Required Qualifications

 

Required Skills: 


•   Comfortable interacting and developing business relationships both with colleagues and customers.
•   Ability to work in a dynamic organization managing multiple projects with a global team to drive efficiencies and consistent marketing best practices.
•   Proven ability to develop clear, strategic marketing plans that drive share capture, revenue growth, and profitability within the Business-to-Business environment.

 

Required Experience: 


•    7+ years of experience in Business or Marketing related role(s) in the nutraceutical industry. B2B experience preferred.
•    Fluent in English.

 

Level of Education:  

 

•   4-year degree in Marketing, Business, Pharmaceutical Sciences, Pharmacy, Biology, Chemistry, Medicine, Engineering, Epidemiology or other related fields from an accredited college/university required. 

Preferred Qualifications

 

•  MBA preferred

Grace is not accepting unsolicited assistance from search firms for this employment opportunity. Please, no phone calls or emails. All resumes submitted by search firms to any employee at Grace via email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Grace. No fee will be paid in the event the candidate is hired by Grace as a result of the referral or through other means.


Nearest Major Market: Baltimore