Mgr Marketing 2
Date: Nov 15, 2023
Location: Columbia, MD, US, 21044
Company: W. R. Grace & Co.
Band Grade: 4-16
Job Description
The Strategic Global Marketing Manager is responsible for growth initiatives in the nutraceutical and agricultural segments. The position is responsible for market assessment, product and service positioning, developing brand strategy, pricing strategy, and commercialization of a portfolio of products to drive sales growth and profitability. This role will conduct market analyses, competitive assessments and collect the voice of the customer in order to drive innovation within our PRISM new product development program and to optimize our Nutraceutical and Agriculture portfolios.
In addition, the Marketing Manager will lead the implementation of global strategic plans and work collaboratively to support regionalization and execution. This role will work across a global cross-functional team and in close partnership with Regional Sales, Regional Marketing and Marketing Communications.
Responsibilities
- Lead the development and execution of marketing strategy to drive sales growth and profitability. Maximize opportunities in key market segments.
- Conduct market analyses, understanding the market size, environment, needs, trends, and opportunities.
- Develop value propositions that align with the strategy for target segments and accounts. Drive implementation.
- Serve as the global lead for activities at the customer level by triangulating information from global opportunities to help realize and maximize synergies.
- Coordinate discrete projects globally into driving value for Grace across multiple sub-segments.
- Develop detailed project plans and lead cross-functional teams to meet critical deadlines, deliverables, and budgets.
Required Qualifications
- 4-year degree in Marketing, Business, Pharmaceutical Sciences, Pharmacy, Biology, Chemistry, Medicine, Engineering, Epidemiology or other related fields from an accredited college/university required. MBA preferred.
- 5+ years of B2B experience in Business or Marketing related role(s) in the health and life sciences industries.
- Proficient in Microsoft 365 suite
- Comfortable interacting and developing business relationships both with colleagues and customers.
- Ability to work in a dynamic organization managing multiple projects with a global team to drive efficiencies and consistent marketing best practices.
- Proven ability to develop clear, strategic marketing plans that drive share capture, revenue growth, and profitability within the Business-to-Business environment.
- Fluent in English.
- Travel required about 25%
Preferred Qualifications
- MBA Preferred
Benefits
U.S.:
- Medical, Dental, Vision Insurance
- Life Insurance and Disability
- Grace Wellness Program
- Flexible Workplace
- Retirement Plans
- 401(k) Company Match – Dollar to dollar up to the first 6%
- Paid Vacation and Holidays
- Parental Leave (salaried only)
- Tuition Reimbursement
- Company Donation Match Program
Other Compensation
Grace is not accepting unsolicited assistance from search firms for this employment opportunity. Please, no phone calls or emails. All resumes submitted by search firms to any employee at Grace via email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Grace. No fee will be paid in the event the candidate is hired by Grace as a result of the referral or through other means.
Nearest Major Market: Baltimore